Copy done right.

For people who care.

Success isn't accidental. Neither is creating good copy and content.

Schedule Your Kick-Off Session

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"Attract. Engage. Convert." 

Sounds simple, right?


And sure. All your copy has to do is take the reader by hand, eliminate friction, and guide them from one stage of awareness to the next.


It should feel effortless. But we both know what we're up against.

Kim Edwards - Copywriter, Content Professional, & Brand Journalist

Your website has 50 milliseconds to create the right first impression.
3 seconds to spark interest.
7 to convey who you are.
And 15 to convince visitors to stay.

Email has to fight spam filters, inbox chaos, and audience fatigue.

Audiences expect marketing that's fresh, relevant, and polished. Content that doesn't present like high-caliber as editorial journalism doesn't get read - let alone produce compounding value over time.

Hire a Freelance Copywriter with Professional Edge

  • Ethos

  • Approach

  • Collaborative M.O.

Worth Doing Well

Time is limited. Attention is fleeting.
The customer's interest, respect, or loyalty can never be taken for granted.
The work that we do is worth doing well.

Time for a Proper Introduction.

Hello again. I’m Kim Edwards - copywriter, content professional, and brand journalist.

My background includes a BA in English (Emphasis in Writing and Minor in Behavioral Sciences) rounded out with continued education in marketing, consumer psychology, neuromarketing, UX, CRO, and other disciplines.

  • Looking for audience-activating writing that adheres to your messaging and brand voice?
  • Copy based on deep product, consumer, and market research and developed on tested frameworks? 
  • High-performance collaboration as autonomous or involved as you want?

That's the kind of work that gets done here.

Get Your Project Underway

Attraction

Magnetize your ideal audience members and give them a reason to stick around.

Engagement & Qualification

Showcase your authority, differentiate the brand, and educate each prospect.

Conversion

Build trust, fuel desire, and compel visitors to buy.

Compliance & Quality 

All while delivering a search engine compliant, reader-first experience.

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