Captioning, or closed captions, are the text versions of the spoken dialogue and important sounds in videos. They make video content accessible to people who are deaf or hard of hearing, and also benefit users watching videos in sound-off environments.
Why it matters:
Adding captions to your videos ensures your message reaches everyone, regardless of hearing ability or environment. Captions also improve SEO by providing searchable text for video content and enhance overall user engagement.
Where it’s used:
Captions are important for all video content, including marketing videos, tutorials, webinars, social media posts, and any multimedia on your website or digital platforms.
Learn more:
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